Whole Foods is Happening
The Barnstable Patriot
May 16, 2014
Whole Foods is Happening
Written by Kathleen Szmit
SIGNS OF THE TIMES – Signs on a wall at the new Whole Foods Market in Hyannis highlight local businesses the market will be doing business with.
There’s a new grocery store in town, as of May 14. That’s the day the new Hyannis Whole Foods Market opened, giving Cape Cod shoppers another option in shopping healthy.
To give potential customers a taste of what shopping at Whole Foods might be like, the market held tours prior to the grand opening, showing people around the store as employees worked to complete last tasks such as stocking shelves, touching up artwork, and preparing for the first official customers.
The first 100 of those through the door May 14 received Whole Foods gift bags with all manner of goodies inside. Shoppers in general found an array of goods to choose from, many of which are local either to New England or Cape Cod.
According to Public Relations Manager Heather McCready and Marketing Team Leader Courtney Wittenstein, the local Whole Foods has partnered with a number of area businesses in selling wares, including Kayak Cookies (maker of Salty Oats) and Pain D’Avignon.
The store is also selling vegetable starter plants for home gardens from Cape Cod Organics, perennials and annuals from The Farm in Sandwich, and will feature cut bouquets from Homespun Farm in the coming months.
Seafood will also be local, with the store working closely with the Cape Cod Commercial Fisherman’s Alliance to offer locally caught fish that follows sustainable catch practices.
In terms of non-food items, Whole Foods carries a number of health and beauty products, many of which will also be local to New England and possibly Cape Cod.
“What you put on your body is just as important as what you put in it,” said McCready.
Foodies on the run can pick up take-out pizza, waffles with Four Seas ice cream on top, or Beanstock coffee, along with items from the antipasti, hot foods, and cold salad bars.
McCready noted that the prepared foods area is operated by a professional chef, and that the cheese shop features more than 100 types of cheeses, more than 50 of which are from New England.
Giving back to the community is also important. Each quarter Whole Foods Markets donates 5 percent of one day’s profits to a local 501(c)3 non-profit. To celebrate the grand opening in Hyannis, the new store is holding a “one percent for five” non-profits, with Cape Abilities, Champ Homes, the Cape Cod Commercial Fishermen’s Alliance, Wild Care of Cape Cod, and the Association to Preserve Cape Cod benefiting.
McCready looks forward to welcoming shoppers to the new location.
“It makes it so easy,” she said of shopping at Whole Foods. “It takes the guesswork out.”